- Disney on Ice
- Ringling Bros and Barnum & Bailey
- Monster Jam
- Arena Cross
- The Denver Auto Show
- Jacksonville International Auto Show
- The Wildlife Experience
- Denver Zoo
- Cleo Parker Robinson Dance Ensemble
- Children’s Museum of Denver
- Jacksonville Symphony
Each of these opportunities has helped us deepen our collective insight into different local markets. We’ve developed some great “secret recipes” to media buying in this fast-paced setting. We love seeing our clients’ excitement as we see it all come together, watching each event’s seats fill up with excited audiences!
Our media planning and buying expertise have there foundation in our cutting edge, in-depth research. We aim to thoroughly understand your target audience through our vast data resources, including analyzing their choices, needs, obstacles and where and when to find them.
We use primary and secondary sources in order to minimize any wasted impressions or ad dollars. Blue Onion invests over $200,000 annually on valuable data resources, including Nielsen TV & Audio ratings, Scarborough, GfK MRI, Kantar Media Intelligence and Strata planning and buying software. Living in the Age of Information, we understand the irreplaceable value of data.
We show you ways to define your message, calculate your budget and select the most effective media strategies. Leveraging this focus, you can increase the quality and frequency of your customers, and drive incremental business without breaking the bank. Team members use their industry insider superpowers to negotiate “to the wall” with media vendors on your behalf, holding them accountable for the efficacy of each dollar spent, while always making sure to keep those relationships flourishing for future projects. We audit every single spot on every invoice to make sure our media buys run precisely as expected in the marketplace.
We also have another resource for data that isn’t available to all media buying agencies: our retail clients share current sales data with us, so we can thoroughly understand what is “moving the needle” with consumers on a regular basis.
Our analysis of sales volume and types of transactions helps us shift resources among markets or products to achieve the best possible ROI for your advertising investment. We keep you up-to-date and on top of the latest trends, with clear, solid data to drive your campaign into the limelight.
If you’re excited to move forward with our customized, in-depth strategy and a delightfully gratifying return on your investment, give us a call! Blue Onion Media can show you how to make the changes you’ve been waiting for, without the headache. We’re excited to get started! Call us today: (303) 597-9661