Maximize Your Marketing ROI: Strategic Media Investment for Measurable Growth.

Seamlessly integrating media strategy, planning, buying, and negotiation across all channels is a delicate, high-stakes dance—one that most brand leaders simply don’t have the time or resources to choreograph. That’s where we come in.

At Blue Onion Media, we bring decades of cross-channel media expertise, from hyper-local to national scale, and work with brands of all sizes. Whether your budget is modest or massive, we’ve got the experience, insider knowledge, and best-in-class partners to make every dollar count—placing the right message in the right channel at the right time.

We treat your budget with the same care and intent as we would our own. You’ve invested your energy, your vision, your sleepless nights—and we honor that.

We live and breathe media—and obsess over how to best leverage it to fuel your growth. With decades of experience and ongoing investment in data, tools, and trends, we help you:

Navigate the complex media landscape
Avoid costly mistakes
Reach your audience where they are (and where they’re going next)

We geek out on this stuff so you don’t have to. And we’re proud to have helped dozens of brands grow—without breaking the bank.

Deep Dive Podcast: What Makes Strategic Media Investment Different than Buying?

Some of our favorite arenas include:

Change happens very quickly in business today and it is no different when you’re a media buyer. We understand the vital importance of staying on top of emerging trends and knowing how to anticipate and make the most of what’s going to come next. We invest hundreds of thousands of dollars each year to maintain the very best industry data, research, and technology available for every category of media. We are committed to giving you every advantage for your media plan!

Blue Onion Media customizes your media buying guidelines to suit your unique needs. We pride ourselves on engaging your strategic media placement plan efficiently and effectively.

Our costs per point consistently fall below LOW SQAD, the industry standard, meaning your media buying dollars go much further.
We buy with proven quality to reach your potential customers. We choose specific and strategic media vehicles to accomplish your goals, versus flooding the market with lots of cheap spots.
We pair qualitative demo information with ratings data to select objective-appropriate stations, programs, and print vehicles. It’s all about putting your company’s ads in the right place at the right time.
We monitor your budget closely to make sure we stay on track, so that you can have a worry-free experience!
We negotiate and coordinate all promotions as part of the annual schedule.

Our negotiations process and media placement strategies are proven and thorough. Here’s a peek at some of the things we do to ensure a smooth, successful campaign:

We communicate demographic and geographic data, flight dates, and campaign goals to the media supplier.
We state our expectations of the buy—including restrictions—and methods for tracking and measuring.
We analyze audience impressions versus media costs.
We negotiate with the vendor on your behalf.
We book schedules and get vendor signatures as a verification of receipt of order.
We secure weekly metrics to ensure the schedule runs smoothly and achieves the correct impressions or rating points.
We audit invoices for accuracy once the flight is complete, ensuring every penny was spent properly.
Maximize your advertising and marketing dollars and gain greater understanding and insights into what makes your customers tick. Unleash the power of media to grow your business by partnering with Blue Onion Media! You’ll have a great time discovering new possibilities and engaging new consumers who have been looking for what you have to offer.

Give us a call today and get ready to enjoy having the advantages of an industry insider with an expanding company, without the expensive learning curve. You’ll be glad you did! (303) 597-9661