Knowledge Bank

Knowledge Bank

What exactly is PPC? PPC stands for Pay Per Click and is also known as SEM (Search Engine Marketing) and Paid…
Availability and visibility are important parts of marketing. They build trust and interest in your company. The ways in which…
Advertising during a political season can be confusing for seasoned advertisers, let alone those who are relatively new to advertising.…
Advertising during the Olympics is a completely different creature from advertising during the rest of the year. Not only are…
According to a recent eMarketer report, programmatic buying hit $15.43 billion by the end of 2015. Yes, $15.43 BILLION –…
Pay Per Click (also called Cost Per Click or PPC/CPC) is a form of online advertising that uses real time…